From https://www.printful.com/blog/how-to-succeed-on-etsy
Develop a Product
- Decide on your niche and audience
- Pick products your audience will love
- Use Etsy keyword research tools
- Decide how you’ll be fulfilling orders
- Get samples and check the quality
- Find the right price point
- Ask for feedback from your audience
Set up your Etsy Shop
- Write an About Us page
- Add photos and videos about your shop
- Add a cover image and logo
- Understand how Etsy’s fees work
- Prepare your Etsy listings
- Write SEO-optimized listing titles and descriptions
- Make your photos stand out
- Don’t forget about product videos
- Add listing tags
- Try to answer all the questions your customers might have
- Offer competitive shipping prices
Provide Outstanding Customer Support
- Answer messages as quickly as possible
- Be prepared to provide any product-related details
- Earn the Star Seller badge
Market your Etsy Store
- Etsy ads
- Etsy SEO
- Facebook Groups
- TikTok
Analyze Results and Repeat What Works
- Try out new products
- Know your bestsellers
- Optimize listings that aren’t getting sales
- Prioritize product quality
- Keep hustling